Stephanie Price, CEAE
Senior Manager, Marketing & E-Commerce
Historic Hotels of America
Stephanie Price is an Amarillo native. She has a B.A. in Advertising and Public Relations from West Texas A&M University and an M.A. in Public Relations from Kent State University. She holds a certification in Hospitality and Tourism Management from Florida Atlantic University and received her Certified Tourism Executive designation from the Texas Travel Alliance in 2023.
In her role as Senior Manager of Marketing and Ecommerce, Stephanie Price leads the Historic Hotels of America and Historic Hotels Worldwide Ecommerce and Digital Marketing efforts, including preparing the annual plan for digital marketing, online, and ecommerce. She is responsible for the growth of revenue to more than 600 historic hotels around the world through bookings made on HistoricHotels.org and HistoricHotelsWorldwide.com, and increasing revenue from co-operative marketing, pay for placement, and advertising programs. Prior to that, for 11 years she worked at the Panhandle-Plains Historical Museum growing communications and marketing, garnering statewide and nationwide recognition.
For the AAF, Stephanie serves as the 2024-2025 Chair for the Council of Governors for the American Advertising Federation, she was elected to the national executive committee as Secretary Treasurer in 2022. She is a Past Governor for District 10, has served as Texas state rep helping Texas clubs, club achievement chair, conferences chair and scholarship chair for the district. Stephanie also has served as president, awards chair, communications chair, programs and ways and means chair of her local AAF chapter, Amarillo.
Her volunteer service includes past president of the Amarillo Convention and Visitors Bureau Board, WTAMU Communications Alumni Network board/president in 2021 Panhandle Aids Support Organization and United Way. Currently, she volunteers with Zeta Tau Alpha at WTAMU, and Sunshine for Charlotte benefitting the Ronald McDonald House.
Stephanie and her husband Joseph have three daughters, Charlotte Leighann who passed away in 2016, Madeline and Gemma who frequently attend anything with their parents they can. They started the Sunshine for Charlotte kindness and charity movement which has been picked up by the local March of Dimes, Ronald McDonald House and BSA/NWTX Hospitals to honor two NICU nurses and a volunteer each year. To date, Sunshine for Charlotte has raised over $250,000 for these organizations.
In 2023 she was named a Rising Star for the WTAMU Communications Hall of Fame. Stephanie was named Governor of the Year for the AAF in 2022. In 2018, Stephanie was awarded the Rising Star for the State of Texas by the Texas Travel Industry Association (now Texas Travel Alliance) presented by Southwest Airlines. In 2019, she was named Member of the Year for the AAF 10th District and the March of Dimes Sunshine for Charlotte Volunteer of the Year. In 2020, she was honored as a Woman of Distinction for the Girl Scouts of the Texas Oklahoma Plains. Earlier in her careers she received Member of the Year for AAF-Amarillo in 2014 and one of Amarillo Chamber's Top 20 under 40 in 2015. She has won twelve local American Advertisi Awards and seven Texas Association of Museums marketing and social media awards.
Stephanie loves to travel (she’s been to 29 different countries), spend time with family and friends, eat a great meal and read lots of books. She loves her husband, girls, dogs and cats. Her favorite saying from her summer camp days are “Give the world the best you have and the best will come back to you.”